Learn From The Experiences Of Others
Working with senior care providers around the U.S. and in Canada, I don’t usually start a marketing program from scratch. Instead, I have to diagnose existing marketing efforts, then build on strengths and eliminate problems. Concurrently, I integrate our strategies and systems into their program.
During the diagnosis phase, I have found providers with low occupancy or client base often do (or don’t do) the same ineffective things. I have put together the 10 mistakes I see most.
To read and print a pdf document, click on:
Extra Links For “Senior Care Marketing Toolbox” Clients
Our Senior Care Marketing Toolbox is filled with resources – Tips, Fundamentals, Checklists, Interviews, Senior-Issue Content/Handouts – that will help you be an effective, efficient senior care marketing professional…and avoid making any of the common mistakes. Click on:
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